Announcing the Twitter Ads API

Since we launched Promoted Tweets in April 2010, marketers have come to Twitter to reach new audiences and engage with more than 200 million active Twitter users on the web, on mobile devices, and on tablets. As interest in Twitter has grown, buy twitter retweets $5 our focus has been on delivering better ads for users, not more ads. We believe our system is working well because users like the ads experience on Twitter. Our system rewards marketers for being good, not for being loud. And this approach encourages ads that are engaging, relevant and useful.Towards this goal, we’re always working on ways to make it easier to manage campaigns and get more value out of advertising with us. One important step is to enable a diverse group of companies that can integrate seamlessly with our ads platform. We’ve been testing the Twitter Ads API since January with our partners, and today we’re officially launching it. We think it will give you a fuller set of options to manage advertising on Twitter.What this means is that as marketers, you’ll soon have the ability to work with our initial set of Ads API partners to manage Twitter Ad campaigns — and integrate them into your existing cross-channel advertising strategies. Equally important, users will continue to see the most relevant Promoted Tweets from advertisers. With the Ads API, marketers now have more tools in their arsenal to help them deliver the right message, to the right audience, on the desktop and on mobile devices — all at scale.We chose these beta partners because they offer products that address some of the most pressing needs of marketers, and we’re currently evaluating the next round of partners to join the program. You can apply here.





Google, Facebook, Yahoo And Verizon (And Comcast, AT&T And Twitter)

There’s a coming scrum that will involve all the major Internet giants, and the stakes are just being set now. It’s a fight for video footprint; specifically, for off-network video distribution and monetization. buy twitter retweets And it has heated up significantly over the past year, driven by a handful of expensive acquisitions and internal build-outs.This same fight (albeit with banner ads) took place during the heyday of the display advertising market — and it’s the reason for the success of Google, Yahoo and TechCrunch parent AOL, among many others. These companies started off selling their own internal inventory, then branched out to serving ads on the long-tail Internet at large. As a result, the top 35 display ad sellers account for roughly 85 percent of total digital advertising revenues. That might seem top heavy, but in online video, that same market share is held by the top five online video destinations alone.But video is just starting to see its own distribution networks coalesce. Up to now, the problem has been a lack of available inventory. Most high-trafficked video destinations are either portals like YouTube and Facebook, or TV brands with tons of video supply like ESPN, CNN or Fox Sports.There are very few pure-play video publishers, and the majority of where people spend their time online (the mid-to-long tail) has almost no video. Given that online video generates a 6-8X premium over display advertising, that’s a lot of money being left on the table.What’s changing that now is a focused set of initiatives to bring video into the mid-to-long tail of the web. This is where the world’s digital heavyweights — primarily Google, Facebook, Twitter, Verizon, Comcast, AT&T and Yahoo — are preparing to wage battle.



Effective Twitter Backgrounds

Smashing Magazine has been on Twitter for about a year now , and it turned out to be a great medium to communicate with our audience, build connections, discuss design-related topics and give away some nice prizes. However, buy twitter retweets even a year later, we still don’t have a Twitter background page and now is a good time to change that. So because we decided to create our own Twitter page, we wanted to first find out how other designers do it and what tips and techniques they use to create a truly outstanding, beautiful Twitter page. Your profile page is the only place on Twitter where you get opportunity to showcase your visual brand and possibly communicate additional information that can last longer than a tweet. You can customize your profile page by changing background, text and link colors. It’s as simple as changing the skin, but ability to change background image has allowed designers to create really unique profile pages.Primary focus of this article is to explore various techniques to create unique, memorable and effective Twitter profile pages. However, before proceeding to the list, it is important to briefly discuss the structure of the Twitter profile page.Most important thing to note is that the main content block in the layout of a Twitter profile page has the fixed width of 765 pixels, and it is always centered. This is good, because it makes it possible for you to show your background image using the extra space created on the both sides of the block when displayed at higher resolutions.Note that if you are only interested in designing a nice profile page, you can easily do that by incorporating a stunning background image and customizing text, link and sidebar colors accordingly. how to get fast real followers on instagram But if your intentions are to be unique, incorporate brand identity and communicate additional information, then you will need to be little bit more creative with your background image.